About:
I’m a New York–based Creative Director and Strategist focused on building brands that connect design, culture, and storytelling. I lead creative and content strategy for Rhythm Zero, a coffee brand recognized for its design-forward spaces and art-driven identity. My experience spans global and emerging brands across CPG, food & bev, wellness, B2B SaaS, and skincare, combining creative direction with data-informed marketing. I create work that feels intentional and visually cohesive, guiding teams and ideas toward growth through thoughtful strategy and clear creative vision.
      Tools & Platforms:
                     Social Media Strategy: Instagram, TikTok, LinkedIn, X, YouTube, Facebook
                     Adobe Creative Suite: Photoshop, InDesign, Illustrator, Light Room, FinalCut
                Canva, Figma, Airtable, Asana
                     Email: MailChimp, Campaign Monitor, HubSpot, ZoomInfo
                AI: Midjourney, ChatGPT, Gemini, VEO 3, Claude, KlingAI
                Social Media Management: Loomly, Hootsuite, Sprinklr
                     Web: Drupal, SquareSpace, Cargo, WordPress






              ① Rhythm Zero


              creative direction, brand management, content creation (video, photo), social strategy, TikTok, Instagram, Email marketing



               











              ② Magnite


              sales asset creation, graphic design, content strategy, content creation











              ③ Nestlé


              web layout design, content library optimization, content creation, employer brand design




              Nestle Careers Site











              ④ Purina


              content creation, content strategy, social media management, brand management











              ⑤ Primary


              TikTok strategy, event marketing


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              ⑥ Willson Jones Carter & Baxley, P.A.


              logo design, brand management